Martin B Case Study

For many churches, keeping event information updated across the website, internal systems, ministry teams, and weekly communications can become a constant source of friction. One small change to an event can mean updating multiple places, reminding several people, and hoping nothing gets missed.

For Martin B., a Tech and Communications Director serving in a religious institution, Display.Church helped simplify that process by connecting their Planning Center calendar to the church website and giving their team one clear source of truth for events.

As Martin summarized it in his review:

Display.Church @Capterra | May 3, 2026

“Great! I have shared it with multiple other churches because it’s simplified our processes so much and you can’t beat the cost!”

Partner: Religious institution
Contact: Martin B., Tech and Communications Director
Integration: Planning Center Calendar
Used Display.Church for: 6-12 months

Background

Martin’s church was already using Planning Center as the central place to manage events. Like many churches, the challenge was not simply creating events. The bigger challenge was making sure those events were easy to promote, easy to update, and easy for people to find on the church website.

Before using Display.Church, promoting events required more manual coordination. Ministries often had to wait until every event detail was finalized before promotion could begin. That slowed things down and made it harder to communicate early and consistently.

The church needed a better way to connect their existing Planning Center workflow with their public-facing website.

The Challenge

The church wanted Planning Center to become the single source of truth for events.

That meant ministry leaders could continue adding and updating events in Planning Center, while the website would automatically reflect those updates. Instead of copying event details into multiple places, the communications team needed a setup where event information could flow from the church’s existing system to the places people actually looked for updates.

Martin explained the benefit this way:

“I love that Planning Center has become our single source of truth for events.”

This created a simpler workflow for the communications team and gave ministries more flexibility. Events could be added earlier, promoted sooner, and updated over time as more details became available.

The Solution

Display.Church connected the church’s Planning Center Calendar to their website, allowing event information to be displayed in a clean, customizable format without forcing the team to rebuild their entire process.

Instead of managing a separate website calendar manually, the church could keep using Planning Center as the backend system. Display.Church handled the presentation layer, making those events easier to share publicly.

For Martin’s team, this created several practical wins:

Planning Center remained the main place to manage event details.

Ministries could add events earlier, even before every detail was finalized.

Website visitors could see upcoming events without the communications team manually recreating them.

The church could customize the display to better match their needs and website experience.

The Wins

1. A simpler event workflow

The biggest win was simplification. By connecting Display.Church with Planning Center, the church reduced duplicate work and gave the team a clearer event management process.

Martin said Display.Church “simplified our processes so much,” which is exactly what a church calendar tool should do. The calendar should not create more work. It should help the church communicate better with less effort.

2. Planning Center became the single source of truth

Many churches already use Planning Center internally, but the event information often gets disconnected from the website. Display.Church helped close that gap.

With Planning Center as the source of truth, the church could trust that their public event displays were based on the same system their team was already using.

That means fewer missed updates, less confusion, and a more reliable experience for both staff and members.

3. Ministries could promote events earlier

One of Martin’s favorite benefits was that ministries no longer had to wait for every detail to be finalized before promotion could begin.

He explained that Display.Church allowed “other ministries to add events to the website to be promoted months out” instead of waiting until every detail was complete.

That matters because church events often develop over time. The date may be confirmed before the registration link, graphic, room assignment, or full description is ready. With a connected calendar workflow, churches can start building awareness earlier and update the event as details are finalized.

4. Easy customization

Martin also highlighted “the ease of customization” as one of the reasons they switched from another event calendar app.

For churches, customization is important because every ministry communicates differently. A youth event, worship service, Bible study, outreach project, and church-wide conference may all need to be presented in different ways.

Display.Church gives churches flexibility while still keeping the workflow connected to their calendar system.

5. Strong value for the cost

Martin also mentioned that “you can’t beat the cost.”

For church communications teams, budget matters. Many churches need tools that are powerful enough to solve real problems but affordable enough to justify long-term use.

Display.Church helped Martin’s team improve their event workflow without adding unnecessary complexity or cost.

Any bumps in the road?

Martin did point out one area where his team would like improvement.

“The 16×9 isn’t a true 16×9, our graphics are still cut off on the left and right sides. Getting this fix will ensure the full graphic is seen before clicking into it.”

This is helpful feedback, especially for churches that rely heavily on event graphics. Visuals matter. If a graphic is being used to promote an event, churches want the full image to display clearly before someone clicks into the event.

At Display.Church, feedback like this is valuable because it helps guide future improvements. The goal is not only to make event displays functional, but also to make them visually reliable and easy for church teams to trust.

Why this matters for church communicators

Church communicators are often responsible for keeping many different people aligned: pastors, ministry leaders, volunteers, office staff, and members. When event information is scattered across different systems, communication becomes harder than it needs to be.

Martin’s experience shows the value of simplifying the process.

When Planning Center becomes the single source of truth and Display.Church handles the website display, the church gets a smoother workflow:

One place to manage events.

One connected system for website updates.

One simpler process for ministry promotion.

Less manual work for the communications team.

More confidence that people are seeing accurate information.

Conclusion

For Martin and his church, Display.Church helped turn Planning Center into a true single source of truth for events.

The result was a simpler process, easier customization, better ministry promotion, and strong value for the cost. While there is still room to improve the way 16:9 graphics display in certain views, the overall experience has been strong enough that Martin has shared Display.Church with multiple other churches.

As he put it:

“Great! I have shared it with multiple other churches because it’s simplified our processes so much and you can’t beat the cost!”

For churches already using Planning Center, Display.Church can help bridge the gap between internal event management and public event promotion, making it easier to keep the website updated and the congregation informed.

author: Jason Alexis

category: Blog, Case Study